Is your website like one of those exhausting
people who won't stop talking about themselves?
Is your website like one of those exhausting
people who won't stop talking about themselves?
Is your website like one of those exhausting
people who won't stop talking about themselves?
Find out in just 15 minutes with a free Web Copy Speed Date.
Find out in just 15 minutes with a free Web Copy Speed Date.
⭐⭐⭐⭐⭐
"Nick clarified my messaging and increased leads
through my website" — Lucian Chevallier, Lumin
⭐⭐⭐⭐⭐
"Nick clarified my messaging and increased leads through my website" — Lucian Chevallier, Lumin
No one cares about what you do
No one cares about what you do
I’m not trying to be a marketing bro, but it’s true: your prospects mostly just care about themselves.
I’m not trying to be a marketing bro, but it’s true: your prospects mostly just care about themselves.
When a prospect visits your website, they're looking to solve a problem, have a little fun, or buy something that will otherwise improve the quality of their life.
When a prospect visits your website, they're looking to solve a problem, have a little fun, or buy something that will otherwise improve the quality of their life.
They want to feel heard and understood (not judged) and know they're not alone. Ultimately, to stick around, they need to feel they're in the right place.
They want to feel heard and understood (not judged) and know they're not alone. Ultimately, to stick around, they need to feel they're in the right place.
Instead, if your website blathers on about you and your business, they'll simply leave. It's the digital equivalent of chewing someone's ear off at a party.
Instead, if your website blathers on about you and your business, they'll simply leave. It's the digital equivalent of chewing someone's ear off at a party.
But you still need to sell, right?
But you still need to sell, right?
Yes, at the end of the day, you do need to make an offer to your prospect. But the way you do it matters.
You have to twist the knife and make their problems crystal-clear and immediate in their mind.
And you have to paint a vivid picture of how things would be if they got what they wanted.
And you have to paint a vivid picture of how things would be if they got what they wanted.
And you have to paint a vivid picture of how things would be if they got what they wanted.
Then you have to position your offer as the best (and most risk-and-effort-free) way to get what they want.
Then you have to position your offer as the best (and most risk-and-effort-free) way to get what they want.
Then you have to position your offer as the best (and most risk-and-effort-free) way to get what they want.
You have to twist the knife and make their problems crystal-clear and immediate in their mind.
You have to twist the knife and make their problems crystal-clear and immediate in their mind.
Easy right? Look, it can be. But you probably don’t have the time to do it yourself. Or let’s be real, maybe you just can’t be fucked.
Easy right? Look, it can be. But you probably don’t have the time to do it yourself. Or let’s be real, maybe you just can’t be fucked.
That’s where I come in
That’s where I come in
I’m Nick Petrou, a copywriter who works out of Freo and never leaves.
I’m Nick Petrou, a copywriter who works out of Freo and never leaves.
I'll un-shit your website copy so your prospects feel heard and understood, and super keen to make their problems go away.
I'll un-shit your website copy so your prospects feel heard and understood, and super keen to make their problems go away.
Then, if your offer's actually good and you're getting enough traffic, you'll probably sell more stuff. It's maths, baby:
Then, if your offer's actually good and you're getting enough traffic, you'll probably sell more stuff. It's maths, baby:
Great offer + solid traffic + wicked copy = more sales
Great offer + solid traffic + wicked copy
= more sales
Where's the proof?
Where's the proof?
Testimonial from Jason Brown
Testimonial from Gaby Villa
Testimonial from Adrian Ioppolo
Finding top-notch content writers is no easy feat—believe me, I've tried plenty. Nick Petrou stands out as a true gem in the industry. Not only does he deliver exceptional quality, he's also a genuinely nice guy.
Scott Bywater
Copywriting That SellsNick always manages to deliver content that is both creative and effective. He is very easy to work with and reliable, making the entire process seamless and stress-free. Thank you, Nick, for making my life a whole lot easier and lighting me up with your work! You truly are a gem in the world of copywriting.
Jasmine Hambley
Aligned AgencyWithin 24hours Nick was able to deliver way above my expectations nailing what i wanted that my untrained eye could not see. Pro’s make you look good and worth the investment. Nick is a gem at what he does and is easy to work with. Don’t hesitate, get it done properly and efficiently.
Torrin Minutillo
High Level SellingIf you're looking for a copywriter who is insightful, punchy and committed to getting your message across Nick Petrou wins hands down. His creative genius style is absolutely brilliant! Also he's super fun to bounce your ideas around with. Thanks Nick for helping me with my Linkedin profiling and website copy. So appreciated 🙏
Sonya Kay
Serenity in 20Wow! Nick has just completed the copy and layout of my LinkedIn profile and what a marvelous job he has done! It is looking so much cleaner and professional than it was originally. He is absolutely passionate and creative about his work. I cannot thank him enough for what he has done.
Anne Venaille
Through Customers' EyesWorking with someone for the first time can always be a bit bum-squeaky, but I needn't have worried. Nick took the briefs I gave him and delivered top-drawer first drafts in super-quick time. His copy is entertaining, clear, easy to read and full of useful ideas/information that clearly puts the reader's needs first. Thanks for being so on point, Nick!
Rose Crompton
CopywriterYou will not find a man more dedicated to the art of writing. Nick’s ability to dive into topics he doesn’t have extensive knowledge on and synthesise the research into an entertaining piece of content is second to none. The subtle touch of humour and wit found in his writing can also translates to the team environment.
Cameron Hay
Frontier MediaNick has been really fun to work with and has gone above and beyond what was expected. He was always ready to help with whatever issues I had. It was a big project with lots of components but what could have been a nightmare, he made smooth sailing thanks largely to his communication style.
Sari Young
Sari's Natural MedicineThe first thing I noticed was just how much of a good bloke he was. We quickly realised Nick could bring so much value to our website. We ended up getting him to do three pages for us, and the process was just so smooth and so detailed that three pages became five. The value he's added has been incredible. I recommend him to everyone I speak to.
Adrian Ioppolo
Perth IT CareNick proofread and edited an e-book for me. I was so happy with the extra clarity and impact he brought to my text. There were a couple of major edits that I made after his initial look at it and it made it significantly better. Every single change that he suggested to the text during the proofread was on point and made the writing better!
Nic Hind
The Client Blueprint
Gemcutter Analytics
IntenseEATfit
IntenseEATfit
Lumin Websites
So what now?
So what now?
You’re probably not ready to talk about un-shitting your entire website. So let’s get started with a Web Copy Speed Date instead.
You’re probably not ready to talk about un-shitting your entire website. So let’s get started with a Web Copy Speed Date instead.
Quick fixes
Get quick fixes you can implement right away —without spending a cent.
Increase the perceived value of your product or service with minimal effort
— and without spending a cent.
First impressions
Get my first impressions of your web copy in a 15-minute Loom video within the next 7 days.
Get my first impressions of your web copy in a 15-minute Loom video within the next 7 days.
Get your Web Copy Speed Date
Get your Web
Copy Speed Date
Get your Web
Copy Speed Date
Wanna chat about a project instead?
Book a 30-minute chat.
Wanna chat about a project instead?
Book a 30-minute chat.
FAQs
FAQs
How much do your copywriting services cost?
I’ll tailor my quote so it fits you like a glove. But to give you a bit of an idea of how much my copywriting costs, I’ve written ~7-section single-page sites for $1900 and five-page sites for $4800.
How much do your copywriting services cost?
I’ll tailor my quote so it fits you like a glove. But to give you a bit of an idea of how much my copywriting costs, I’ve written ~7-section single-page sites for $1900 and five-page sites for $4800.
Do you only write website copy?
While I focus on website copy, I’ve also written video scripts, blog posts, social posts, ads, emails, proposals, technical documents, and a whole lot more — and I’m open to anything. Just let me know how I can help.
Do you only write website copy?
While I focus on website copy, I’ve also written video scripts, blog posts, social posts, ads, emails, proposals, technical documents, and a whole lot more — and I’m open to anything. Just let me know how I can help.
9 am to 4 pm AWST weekdays
ABN: 95728609173
©Nick Petrou 2024. All right reserved.