Never worked with a copywriter before?

Don’t sweat it.

I’m Nick Petrou, a Perth-based copywriter who writes clear, concise copy for small Australian businesses.

This whole copywriting thing can seem confusing, so I keep my process as straightforward as possible. That way, you know exactly what I need from you to make your copy shine.

After we iron out the important stuff like your target audience, your product or service’s benefits, and your tone of voice, I’ll write you some next-level copy.

Then we’ll go through it to make sure it’s actually getting the reader to take action.

At the end of the day, if your copy’s not getting someone to buy something, to sign up for something, or to do something else—if it’s just entertaining them—then why waste your hard-earned dollarydoos on it?

So what exactly can I do for you?

  • Scripts, for videos and podcasts
  • Website copy, like landing pages
  • Blog posts
  • Product descriptions
  • Ebooks, including memoirs
  • Proofing and editing
  • More—definitely more

My projects

Scriptwriting for Frontier Media

Frontier Media is a media production company specialising in YouTube videos, with its largest channels being The Front (~400k subscribers; about WWII) and Geetsly’s (~500k subscribers; about Star Wars). Between October 2019 and August 2022, I wrote about 250 scripts for Frontier Media. Mostly, I wrote for The Front, though I also wrote about 80 scripts for a channel called The Braved, which reached five million views before it was retired in July 2022.

Scriptwriting for LENS

I helped Chad Gerber write the script for his award-winning short film LENS. Among other awards, it has won Best Inspirational Film at the 2021 LA Film Awards and Best Australian Short Film at the 2022 Australian Film Festival.

Scriptwriting for the Shire of Murray

I helped Chad Gerber write the script for the Shire of Murray’s entry to the 2021 GWN7 Top Tourism Town Awards. The video, which is about tourism in Dwellingup, won the Gold Medal in the Small Tourism Town category.

Other projects

At the risk of overcrowding this page, I’ve chucked some info about my other projects on a different one.

Are you ready?

Forget the copy. Are you ready to take your business to the next level?